About Bonfire


After 30 happy years as PhonePRO, we listened to the feedback from our clients who said our programs go beyond the phones - so we’ve changed our name to Bonfire Training.

So... Why "Bonfire"?

We decided on the name because a bonfire is a bright, inviting circle where people gather to communicate, have fun and where they feel comfortable sharing ideas. Around a bonfire, the sparks draw your gaze upward, the heat and light are welcoming and the circle keeps everyone connected. It’s a positive, relatable image that makes everyone feel included. And that’s how we feel about our training – it’s for everyone and the skills light up their potential.

Bonfire Training coaches corporate leaders, reenergizes management teams, and empowers company frontline staff to be the best communicators in their business. We have a long history of training high profile organizations; and it’s our firm belief that effective communication is critical to the success of any company, in any industry.

Though our name and logos have changed, our mission and values remain the same – we are here to help people be their best, on purpose, every time. And because we offer programs that are about Real Learning, Real Fun, and Real Results, we have clients all around the world that return to us year after year for continued education and training. For those of you who have stayed with us through the years, Thank You! And to our new clients, Welcome to Bonfire Training!



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Our Mission

To improve lives and transform relationships through positive communication and helping people be their best, on purpose, every time.

Our Values



  • Be Easy to Work With
  • Operate with Honesty and Integrity
  • Communicate with Mutual Respect
  • Be Accountable—Do What You Say You’re Going To Do
  • Consider Team Before Self

  • Embrace Collaboration, Learning, and Idea-Sharing
  • Create Positive Energy
  • Practice What We Teach
  • Infuse Fun and Passion into What We Do
  • Cultivate Growth through Creativity and Innovation

Ready to get started? Our team is ready to help.

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